article

Axon identity

establishing a technology startup from scratch



image


(formerly Cortex) were one of the technology startups myself, Nick Marsh and Alex Holmes spent the most time working on as a design 'task force' for the Design Council's Technology Campaign. Besides product ideas for their new technology and processes, they also required a refined offering and business plan, branding and a visual identity from scratch, a website, exhibition...

This is a brochure we developed to help stimulate interest in the company in its early stages, which has quickly become established as a manufacturer of greener automotive parts.


image


Posted on 10/12